A busy booker isn't reading your whole bio. They're trying to answer three questions fast: What do you sound like? Will people come? Are you easy to work with? A good EPK answers all three before anyone scrolls.

Above the fold: the 20-second test

1. One listen link. Your best track, not a playlist. Put it first.
2. One line on sound. "Loud, hooky garage punk for fans of X and Y." Comparisons help bookers slot you on a bill.
3. Draw, honestly. For example, "Drew 85 paid at [venue], March." Real numbers beat adjectives. Never inflate them, because bookers talk.
4. Location and availability. City, plus the dates you're routing.

Below the fold: the stuff they check later

• 2–3 live photos (landscape and square crops, so the venue can post them)
• Short bio (≤100 words) and a longer one for press
• Live video, ideally a full song from a real show
• Tech basics: lineup, stage plot, input list
• One contact person, with email and phone

Cut these

Autoplay music, a 1,000-word origin story, a PDF that's 30 MB, and dead social links.

Sending it

Put the date, city and draw in the email body, add one link, and send no attachments. Follow up once, a week later. Send to the right person (talent buyer or promoter, not the general inbox).

Keep it alive

An EPK isn't a one-time file. Update draw and press after every meaningful show. A web EPK with one stable link beats re-sending PDFs.

Sonic DIY includes a public EPK page for your band, managed in the same account as your gigs and band finances, so you can keep one link up to date instead of re-sending files.

Before you pitch a show, check whether it can pay: the free Gig Profit Calculator shows net, per-member split and break-even ticket count. No signup.

Build your EPK in Sonic DIY